Utilize este identificador para referenciar este registo: http://hdl.handle.net/10400.1/1104
Título: Methods to improve creativity and innovation: the effectiveness of creative problem solving
Autor: Sousa, Fernando
Monteiro, Ileana Pardal
Pellissier, René
Palavras-chave: Inovação
Criatividade
Inovação organizacional
Criatividade organizacional
Resolução de problemas
Data: 2011
Editora: IGI Global
Citação: Sousa, Fernando Cardoso; Monteiro, Ileana Pardal. Methods to Improve Creativity and Innovation, In Technology for Creativity and Innovation: Tools, Techniques and Applications, 136-155, ISBN: 13: 978160960. Porto: IGI Global, 2011.
Resumo: This chapter focuses on the development of organizational creativity, using the CPS methodology, aiming at demonstrating its effectiveness in using the individual and team divergent thinking improvement in identifying organizational problems. A study was undertaken using problem solving teams in seven companies, in which each individual was submitted to a pre-post test in attitudes towards divergent thinking and asked to express the evaluation of the method. All the information reported in the sessions was recorded. The results indicate a change in attitude favourable to divergent thinking, the provision of a professional, efficient method of organizing knowledge in such a way that can help individuals to find original solutions to problems, and an important way to lead teams to creativity and innovation, according with companies different orientations.
Peer review: yes
URI: http://hdl.handle.net/10400.1/1104
ISBN: 978160960
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