Gonçalves, AlexandraCorreia, AntoniaDolnicar, Sara2023-06-202023-06-202022978-1-74272-357-0http://hdl.handle.net/10400.1/19706Cultural tourism is today a phenomenon identified with a growing market that encompasses a set of diverse activities that changed from its dimension to its concept in consideration as “mass consumption”. Cultural tourism was assumed as an autonomous category in the 1980s, a period in which tourist consumption of cultural heritage was consolidated (McKercher and du Cros, 2006; UNWTO, 2018).engTurismCultureDestination: Tourism and Culturebook part2023-06-15cv-prod-305411810.14264/817f87d