Browsing by Author "Sau, Valerio"
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- Dalabelos estate: local culture tourism experiencePublication . Sau, Valerio; Mendes, JúlioIn times of dynamic change in tourism trends, the island of Crete is facing the imbalance of socio-economic development between the different areas of the island. Numerous studies have shown that tourism cannot alone stimulate regional development, but it can also produce regional imbalances (Bryden, 1973). Most of the island's tourism businesses are in coastal areas. In addition, 96% of accommodations - representing 98.7% of beds and rooms available - are located on the coast. Indeed, the economy of most rural areas is directed towards agriculture and small industry, with tourism playing a secondary role in their economy. Dalabelos estate is recognized as a resort located in the rural area of the island of Crete, Greece. The strategic and unusual position of this tourist structure is made by attraction for a specific market segment that prefers cultural immersion during its experience. Differentiating itself from the standardized mass tourism that dominates the coasts of the island, Dalabelos offers specific cultural activities to its customers and immerses itself in a folkloric atmosphere created by the fusion between the surrounding nature and the design of the hotel complex. Within this internship report, the internal structure of the Dalabelos estate was analysed, providing structural and strategic details. This study aims to analyse the value perceived by customers of this local tourist cultural experience. A total of 45 questionnaires were collected and analysed in such a way as to be able to explain the value that Dalabelos brings to its customers, grouping the various experiences into categories that recall the cognitive and affective domain. Data processing is explained in detail within the results. A project during the internship was possible, providing strategic improvements in different departments by increasing the efficiency of the Estate.