Percorrer por data de Publicação, começado por "2025-07-23"
A mostrar 1 - 1 de 1
Resultados por página
Opções de ordenação
- The influence of technological innovation on tourism sustainability: an insight into AlgarvePublication . Olosunla, Paul Oluwole; Pedro, Ilda Maria HortaThis work addresses the problem of digital transformation and technological advancement in rebranding of tourism & hospitality business facilities, the products offered and influencing customer's perception to patronage. The tourism industry in Portugal has given rise to impressive growth over the last few decades particularly from the post-pandemic period. It is currently one of the socio-economic sectors of the country that has required innovative strategies in integrating the way business engage with customers, drive trends and competitiveness. This study aims to examine the influence of technological Innovations on the sustainability of tourism industry in Algarve, Portugal. The contributing factors were highlighted to foster innovation in Portugal. Structured digital questionnaire was employed as instrument for data collection and data was collected from 95 participant conveniently comprising of hospitality/tourism workers and guest. The study employed a multi-dimensional analytical approach using correlation analysis to establish interdependency relationship between contributing factors driving technological innovations, diverse adoption patterns, and tourist experiences. The heat map visualization revealed the determining factors that can provide deeper insights into user perceptions and experiences with available technological innovations in the selected facilities if the hotelier, managers and stakeholders can look into it. The conclusions reached led to the presentation of the innovation success of the technological infrastructure in influencing customer’s patronage, enhancing competitive advantage of tourism businesses and demonstrate their continuous interest in developing various digital capabilities to facilitate tourists’ experiences. From the findings, an overwhelming majority of 89% of guest and tourist indicated that technological innovations positively (Yes) influenced their perception of tourism facilities.