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- Holisticscape – the extended servicescape to influence tourists’ holistic health. From a systematic literature review to a research agendaPublication . Valente Pedro, Cristina; Matos, Nelson; Patrícia Valle, Patrícia Oom do ValleAlthough the influence of environmental stimuli on tourist behaviour has been studied extensively in relation to the experiences in tourism, it remains a reality and needs to be fully addressed. This paper presents a systematic literature review of peer-reviewed articles on tourism's environmental stimuli using three main search streams: atmospherics; servicescape; and experiencescape. Scopus and Web of Science databases were searched, and 66 papers referring to the stimuli elements in the tourism setting were identified and classified into three dimensions: physical; social; and experience. The results indicate that environmental psychology is complemented by marketing to explain the servicescape from the experience economy perspective. Based on the topic's gaps and trends, the authors propose the novel construct of a "holisticscape" as an extension of the servicescape to influence tourists' holistic health (body, mind, and spirit). Furthermore, a research agenda with three propositions is proposed to deepen the knowledge on holisticscape. The systematisation of the setting stimuli developed in this study can guide researchers and practitioners to design and operationalise the experiences for positive post-consumption behaviour.
- Holisticscape dimensions of the tourism experience in wellness spas: Evidence from PortugalPublication . Valente Pedro, Cristina; de Matos, Nelson Manuel da Silva; Pinto, PatríciaThe present study examines how tourists’ experiences in wellness spas promote holistic health through the Holisticscape framework from both tourists’ and other stakeholders’ perspectives, an extension of the servicescape that encompasses the ambience, social, activity, body, mind, and spirit dimensions. An ex-ploratory, multi-stakeholder qualitative design was employed, with 20 in-depth interviews conducted inwellness spas in Portugal. Thematic analysis revealed that ambience, social relations, activity, body, mind, and spiritual stimuli support tourists’ holistic health. These findings extend existing research on servicescape and experiencescape by demonstrating how multidimensional experiential stimuli interact to produce holistic health in wellness spa settings. The study offers practical implications for designing immersive and health-oriented environments, enhancing service customisation, and integrating cultural and natural resources intowellness spa offerings. Given its exploratory and context-bound nature, it is recommended that further research be conducted to validate Holisticscape dimensions across a range of wellness spas at distinct destinations. Furthermore, the development of measurement tools for future quantitative investigations is recommended.