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- Ways to open innovation: main agents and sources in the Portuguese casePublication . Fernandes, Silvia; Cesário, Marisa; Barata, J. M.Facing increasing open innovation trends, Portuguese enterprises are considering the related processes and impacts. Thus, this work aims to identify the sectors whose enterprises most engage in open innovation (such as cooperation on this issue) and which sources/agents are most used. This is analyzed by sector and type of innovation as an interesting way of differentiation for better open innovation strategy delineation. Using the data from the Community Innovation Survey (CIS-2012), it first appraises the nature of the innovation process, either cooperative or firm-based, as the starting level of analysis. Then, it differentiates the results by sector illustrating which cooperation sources/agents are most used (scope) and relative intensity of use (scale). This is important to assess levels of openness and related factors. Results show that main innovating sectors in Portugal are of three types: research-based, knowledge-based and service-based. They reveal an increasing focus on knowledge and services, trends that have been leading to more active openness towards innovation. For instance, health and construction are increasing their openness for innovating and internationalizing processes. However, Portuguese innovation is still more firm-based (in-house) than cooperation-based, especially concerning new products' launching. This work and future analyzes around it can contribute to encourage the open innovation strategy in more sectors of the economy as an easy and effective way to cope with rapid trends and changes. (C) 2017 Elsevier Ltd. All rights reserved.
- How small and medium enterprises are using social networks? Evidence from the Algarve regionPublication . Belo, Ana; Castela, Guilherme; Fernandes, Silvia BritoThe evolution of internet created new opportunities for small and medium enterprises (SME), among which are social networks. This work aims at analyzing the potential of these networks for the SME in Algarve, creating a questionnaire for the purpose. The empirical study revealed that some firms have already an integrated business strategy with social networks, as well as a group in the firm responsible for it. Most of their managers consider that social networks enhance performance, but few really measure these results. A categorical principal component analysis identified two dimensions of social networks’ use: social networks for product-client interaction and knowledge; and social networks with potential for marketing. A supplementary analysis (hierarchical clustering) identified three patterns of SME’s involvement in social networks: cluster Social Net Level 1, cluster Social Net Level 2 and cluster Social Net Level 3. These groups validated the results described above, indicating a sustainable methodological approach.
- Cooperation for innovation in services: learning from consultancy in PortugalPublication . Fernandes, Silvia; Cesário, Marisa; Jesus, Bruno; Barata, Jose MonteiroThis study addresses the effects of different sources on types of innovation introduced by the Portuguese consultancy firms. It distinguishes the most influent factors in product, process, organisational and marketing innovations. The assessment framework incorporated three steps: 1) evaluating the propensity to use information sources and cooperate with external agents; 2) identifying the sources used most often during innovation; 3) deriving profiles of the sampled firms. The underlying methodology consisted of logistic regressions which have identified predictors and emphasised disparities concerning the use of internal/external sources and agents. Results suggest the potential of complementing internal sources with external knowledge for innovation purposes. Due to the economic crisis, investments tend to postpone product/service innovation type. Nevertheless, effective innovation drivers can come from customers, as sources for more tailored products/services, and from certain processes that can contribute to firms' integration and internationalisation.