Logo do repositório
 
Publicação

Beyond the rhetoric of “sustainable aviation”: a counterfactual confrontation

2026-01-22Artigo científico Acesso aberto
Ver registo simples
datacite.subject.sdg13:Ação Climática
datacite.subject.sdg12:Produção e Consumo Sustentáveis
datacite.subject.sdg11:Cidades e Comunidades Sustentáveis
dc.contributor.authorGössling, Stefan
dc.contributor.authorHopkins, Debbie
dc.contributor.authorSchweiggart, Nadja
dc.contributor.authorCohen, Scott
dc.contributor.authorCocolas, Nicole
dc.contributor.authorHigham, James
dc.date.accessioned2026-02-24T09:18:46Z
dc.date.available2026-02-24T09:18:46Z
dc.date.issued2026-01-22
dc.description.abstractAmid evidence of rising emissions, the aviation industry continues to promote demand growth while offering long-term sustainability reassurances communicated as “facts.” Using counterfactual analysis, this paper examines how industry rhetoric constructs and defends these discursive strategies. Drawing on a content analysis of 211 sources – including airline websites, industry reports, and manufacturer statements – the study identifies seven discursive strategies. The findings reveal a novel theoretical mechanism, “future soothing”: projecting technological salvation into a perpetually deferred future to ease public concern and postpone regulation. By transforming delay into the illusion of progress, discourses operate as rhetorical governance, sustaining growth under the guise of climate responsibility. The paper contributes to scholarship on the temporal politics of sustainability, showing how appeals to the future enable inaction in the present and illustrating how rhetoric, temporality, and power intertwine in shaping societal responses to climate change. Breaking aviation’s “cycle of blame” requires policymaker action.eng
dc.description.sponsorshipUID/04020/2025
dc.identifier.doi10.1177/00472875251411867
dc.identifier.eissn1552-6763
dc.identifier.issn0047-2875
dc.identifier.urihttp://hdl.handle.net/10400.1/28224
dc.language.isoeng
dc.peerreviewedyes
dc.publisherSAGE Publications
dc.relation.ispartofJournal of Travel Research
dc.rights.urihttp://creativecommons.org/licenses/by/4.0/
dc.subjectClimate change
dc.subjectSustainable aviation
dc.subjectFuture soothing
dc.subjectSustainability communication
dc.subjectIndustry rhetoric
dc.subjectCounterfactual thinking
dc.titleBeyond the rhetoric of “sustainable aviation”: a counterfactual confrontationeng
dc.typejournal article
dspace.entity.typePublication
oaire.citation.titleJournal of Travel Research
oaire.versionhttp://purl.org/coar/version/c_970fb48d4fbd8a85
person.familyNameCohen
person.givenNameScott
person.identifier.orcid0000-0003-1260-8577
relation.isAuthorOfPublication3ccbcc56-44cd-435f-88f5-e338bcde57b9
relation.isAuthorOfPublication.latestForDiscovery3ccbcc56-44cd-435f-88f5-e338bcde57b9

Ficheiros

Principais
A mostrar 1 - 1 de 1
Miniatura
Nome:
gössling-et-al-2026-beyond-the-rhetoric-of-sustainable-aviation-a-counterfactual-confrontation.pdf
Tamanho:
862.12 KB
Formato:
Adobe Portable Document Format
Ver/Abrir
Licença
A mostrar 1 - 1 de 1
Miniatura indisponível
Nome:
license.txt
Tamanho:
3.46 KB
Formato:
Item-specific license agreed upon to submission
Descrição:
Ver/Abrir

Coleções

CNT2-Artigos (em revistas ou actas indexadas)