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Resumo(s)
The aim of this assignement is to explore the relations of influence of the potencial motivator of the function and other determinants on the attitudes – of global satisfaction and satisfaction oriented towards the client and the emotional/affective Implication – and on the intentions of behaviour – of leaving the company /(in a negative way) and word-of-mouth – in such a way that it privileges concomitantly the company and the internal clients and, consequently, the external clients.
