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Strategy implementation: what is the failure rate?

dc.contributor.authorCândido, Carlos
dc.contributor.authorSantos, Sérgio Pereira dos
dc.date.accessioned2014-06-26T14:24:02Z
dc.date.available2014-06-26T14:24:02Z
dc.date.issued2008-11
dc.description.abstractStrategy implementation has attracted the interest of researchers from the strategic management field almost since its foundation and has been the subject of much debate, in part, due to the ‘high’ percentage of organisational strategies that fail. It is often claimed that 50 to 90 percent of strategic initiatives fail to succeed. These claims have often been used to propose new management tools and to dismiss others. As we intend to show, although these claims have had a significant impact in management practice and theory, they are, however, controversial. In this paper we aim to clarify why this is the case and to emphasise that any attempts to produce a generic estimate of the rate of failure based on the current state of affairs are of little practical value. To this purpose an extensive review of the literature is presented and discussed. Based on the analysis of this literature, we conclude that whilst it is widely acknowledged that the implementation of a new strategy can be a difficult task, nobody seems to really know what the true rate of implementation failure is. Much of this uncertainty is due to the fact that some of the estimates presented in the literature are based on evidence that is eitheroutdated, fragmentary, fragile, or just absent. Careful consideration is therefore advised before using these estimates to promote changes in the theory and/or practice of strategic management.por
dc.identifier.otherAUT: SSA00141; CCA00501;
dc.identifier.urihttp://hdl.handle.net/10400.1/4519
dc.language.isoengpor
dc.peerreviewedyespor
dc.subjectStrategy implementationpor
dc.subjectFailure ratepor
dc.titleStrategy implementation: what is the failure rate?por
dc.typeconference object
dspace.entity.typePublication
oaire.citation.conferencePlaceLisboa, Portugalpor
oaire.citation.titleSLADE 2008 – 2º Encontro Luso Brasileiro de Estratégiapor
person.familyNameCandido
person.familyNamePEREIRA DOS SANTOS
person.givenNameCarlos Joaquim Farias
person.givenNameSÉRGIO
person.identifier.ciencia-idDF13-9313-8491
person.identifier.ciencia-idD81F-2E2A-9046
person.identifier.orcid0000-0001-5875-1243
person.identifier.orcid0000-0001-9811-3799
person.identifier.ridC-3836-2008
person.identifier.scopus-author-id6602395626
rcaap.rightsrestrictedAccesspor
rcaap.typeconferenceObjectpor
relation.isAuthorOfPublication6e59a1a9-831d-4047-a7c0-1b8840dfcde7
relation.isAuthorOfPublicationebe16fd2-b979-4745-a429-026430cc8742
relation.isAuthorOfPublication.latestForDiscovery6e59a1a9-831d-4047-a7c0-1b8840dfcde7

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