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The influence of reward on the social valence of interactions

dc.contributor.authorAlves, Tomas
dc.contributor.authorGomes, Samuel
dc.contributor.authorDias, João
dc.contributor.authorMartinho, Carlos
dc.date.accessioned2021-06-24T11:36:02Z
dc.date.available2021-06-24T11:36:02Z
dc.date.issued2020
dc.description.abstractThroughout the years, social norms have been promoted as an informal enforcement mechanism for achieving beneficial collective outcomes. Among the most used methods to foster interactions, framing the context of a situation or setting in-game rules have shown strong results as mediators on how an individual interacts with their peers. Nevertheless, we found that there is a lack of research regarding the use of incentives such as scores to promote social interactions differing in valence. Weighing how incentives influence in-game behavior, we propose the use of rewards to promote interactions varying in valence, i.e. positive or negative, in a two-player scenario. To do so, we defined social valence as a continuous scale with two poles represented by Complicate and Help. Then, we performed user tests where participants where asked to play a game with two reward-based systems to test on whether the scoring system influenced the social interaction valence. The results indicate that the developed reward-based systems were able to foster interactions diverging in social valence scores, providing insights on how factors such as incentives overlap individual's established social norms. These findings empower game developers and designers with a low-cost and effective policy tool that is able to promote in-game behavior changes.
dc.description.sponsorshipnational funds through Fundacao para a Ciencia e a Tecnologia (FCT) [SFRH/BD/144798/2019, SFRH/BD/143460/2019, UIDB/50021/2020]
dc.description.versioninfo:eu-repo/semantics/submittedVersion
dc.identifier.isbn978-1-7281-4533-4
dc.identifier.issn2325-4270
dc.identifier.urihttp://hdl.handle.net/10400.1/16609
dc.language.isoeng
dc.peerreviewedno
dc.publisherIEEE
dc.relationPersonality-Based Graphical User Interface Design Guidelines
dc.relationGIMME: Group Interactions Manager for Multiplayer sErious games
dc.relationInstituto de Engenharia de Sistemas e Computadores, Investigação e Desenvolvimento em Lisboa
dc.relation.hasversionhttps://arxiv.org/pdf/2003.12604.pdf
dc.relation.ispartofseriesIEEE Conference on Computational Intelligence and Games
dc.rights.urihttp://creativecommons.org/licenses/by/4.0/
dc.subjectSocial valence
dc.subjectInteraction style
dc.subjectRewards
dc.subjectMessage across
dc.subjectSerious games
dc.subjectPromoting behavior
dc.subject.otherComputer science
dc.titleThe influence of reward on the social valence of interactions
dc.typeconference object
dspace.entity.typePublication
oaire.awardTitlePersonality-Based Graphical User Interface Design Guidelines
oaire.awardTitleGIMME: Group Interactions Manager for Multiplayer sErious games
oaire.awardTitleInstituto de Engenharia de Sistemas e Computadores, Investigação e Desenvolvimento em Lisboa
oaire.awardURIinfo:eu-repo/grantAgreement/FCT//SFRH%2FBD%2F144798%2F2019/PT
oaire.awardURIinfo:eu-repo/grantAgreement/FCT//SFRH%2FBD%2F143460%2F2019/PT
oaire.awardURIinfo:eu-repo/grantAgreement/FCT/6817 - DCRRNI ID/UIDB%2F50021%2F2020/PT
oaire.citation.conferencePlaceELECTR NETWORK
oaire.citation.endPage175
oaire.citation.startPage168
oaire.citation.title2020 Ieee Conference on Games (Ieee Cog 2020)
oaire.citation.titleIeee Conference on Games (Ieee Cog)
oaire.fundingStream6817 - DCRRNI ID
person.familyNameDias
person.givenNameJoão
person.identifier.ciencia-id541C-36A9-F1A0
person.identifier.orcid0000-0002-1653-1821
project.funder.identifierhttp://doi.org/10.13039/501100001871
project.funder.identifierhttp://doi.org/10.13039/501100001871
project.funder.identifierhttp://doi.org/10.13039/501100001871
project.funder.nameFundação para a Ciência e a Tecnologia
project.funder.nameFundação para a Ciência e a Tecnologia
project.funder.nameFundação para a Ciência e a Tecnologia
rcaap.rightsrestrictedAccess
rcaap.typeconferenceObject
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