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Socially responsible consumers and stockpiling during crises: the intersection of personal norms and fear

dc.contributor.authorElhoushy, Sayed
dc.contributor.authorRibeiro, Manuel Alector
dc.date.accessioned2023-07-24T13:14:29Z
dc.date.available2023-07-24T13:14:29Z
dc.date.issued2023-06
dc.description.abstractPurposeUrging people to avoid stockpiling was a common declaration made by governments during the COVID-19 pandemic outbreak, yet empty supermarket shelves and supply shortages of basic products were observed worldwide. This study aims to (a) identify the factors that activate consumer personal norms towards socially responsible behaviours, specifically resisting stockpiling, and (b) examine how fear moderates the link between personal norms and consumer engagement in stockpiling during public crises. Design/methodology/approachThe study recruited a sample of US consumers who were responsible for household grocery shopping during the COVID-19 pandemic. A total of 593 individuals participated in the study, and the collected data were analysed using structural equation modelling. FindingsThe results show that awareness of the negative consequences of stockpiling and a sense of personal responsibility for those consequences activate personal norms towards responsible shopping during public crises. However, perceived fear has the opposite effect, encouraging stockpiling. In addition, fear weakens the negative relationship between personal norms and stockpiling. Originality/valueThis study extends the norm activation model and indicates that personal norms may not always promote responsible behaviours when fear is high. It is unique in that it sheds light on non-mainstream responsible consumption behaviours (e.g. resisting stockpiling), and the interaction between consumption and social responsibility.pt_PT
dc.description.versioninfo:eu-repo/semantics/publishedVersionpt_PT
dc.identifier.doi10.1108/SRJ-01-2023-0011pt_PT
dc.identifier.eissn1758-857X
dc.identifier.urihttp://hdl.handle.net/10400.1/19865
dc.language.isoengpt_PT
dc.peerreviewedyespt_PT
dc.publisherEmeraldpt_PT
dc.relationResearch Centre for Tourism, Sustainability and Well-being
dc.subjectPridept_PT
dc.subjectSocially responsible consumptionpt_PT
dc.subjectCOVID-19pt_PT
dc.subjectStockpilingpt_PT
dc.subjectResponsible consumer behaviourpt_PT
dc.subjectNorm activation modelpt_PT
dc.titleSocially responsible consumers and stockpiling during crises: the intersection of personal norms and fearpt_PT
dc.typejournal article
dspace.entity.typePublication
oaire.awardTitleResearch Centre for Tourism, Sustainability and Well-being
oaire.awardURIinfo:eu-repo/grantAgreement/FCT/6817 - DCRRNI ID/UIDB%2F04020%2F2020/PT
oaire.citation.titleSocial Responsibility Journalpt_PT
oaire.fundingStream6817 - DCRRNI ID
person.familyNameRibeiro
person.givenNameManuel Alector
person.identifier.ciencia-idCF11-F2D2-F55D
person.identifier.orcid0000-0003-4484-1082
person.identifier.scopus-author-id55892314700
project.funder.identifierhttp://doi.org/10.13039/501100001871
project.funder.nameFundação para a Ciência e a Tecnologia
rcaap.rightsrestrictedAccesspt_PT
rcaap.typearticlept_PT
relation.isAuthorOfPublication23cab0d9-061a-49bc-83e1-cd05116c8ba7
relation.isAuthorOfPublication.latestForDiscovery23cab0d9-061a-49bc-83e1-cd05116c8ba7
relation.isProjectOfPublicationfa579efb-63c0-486e-b05d-859542b73647
relation.isProjectOfPublication.latestForDiscoveryfa579efb-63c0-486e-b05d-859542b73647

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