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Advisor(s)
Abstract(s)
Both Architecture and Rehabilitation,
seen as a new design paradigm,
are nowadays confronted
with the phenomena of globalization,
standardization and forced
amnesia, which translate (in the
opinion of Françoaise Choay) into
a loss of our capacity to build (and
reuse). The predominance of cultural
consumerism (architectural
as well as that of the iconic architecture
of the starchitects) fosters a semantic
de-complexifying of spatial
planning, together with the de-contextualization
and atomization of
architectural production. At the
same time, it also promotes the rehabilitation
of urban built heritage
as theme parks for mass touristic
consumption: heritage became a
rushed alternative to the grey
sameness of an increasingly more
monosomic world (Choay, 2005).
