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Why do the young generations not play golf?

dc.contributor.authorPortugal, Miguel Nuno
dc.contributor.authorDo Carmo, Manuel
dc.contributor.authorCorreia, Antónia
dc.date.accessioned2021-06-24T11:36:06Z
dc.date.available2021-06-24T11:36:06Z
dc.date.issued2020
dc.description.abstractGolf is one of the most competitive sports for tourists in Portugal but not among the young generation. The young population often neglected this sport and categorized it as an elite sport for seniors. This situation may compromise the position Portugal has of the best golf destination in the world. To keep this position it is time to promote and attract young people starting with the residents. This research, exploratory in its essence, used a convenience sample to test why young people do not feel attracted to practice golf. The results suggest that there are very few teenagers willing to practice golf. The arguments are mostly this sport is not affordable, it is more tourist oriented, and is connoted as an eclectic social activity more than as a sport. These results, with evident implications on the attractiveness of golf, suggest that to overcome this situation the promotion should be oriented to attract young people.
dc.description.versioninfo:eu-repo/semantics/publishedVersion
dc.identifier.doi10.3727/108354220X15758301241819
dc.identifier.issn1083-5423
dc.identifier.urihttp://hdl.handle.net/10400.1/16627
dc.language.isoeng
dc.peerreviewedyes
dc.publisherCognizant Communication Corporation
dc.subjectGolf
dc.subjectYoung generations
dc.subjectCluster
dc.subjectPerceptions
dc.subjectPortugal
dc.titleWhy do the young generations not play golf?
dc.typejournal article
dspace.entity.typePublication
oaire.citation.endPage318
oaire.citation.issue2-3
oaire.citation.startPage309
oaire.citation.titleTourism Analysis
oaire.citation.volume25
person.familyNameCorreia
person.givenNameAntónia
person.identifierR-000-K54
person.identifier.ciencia-id831F-FFD0-7A78
person.identifier.orcid0000-0002-6707-8289
person.identifier.scopus-author-id12140006700
rcaap.rightsopenAccess
rcaap.typearticle
relation.isAuthorOfPublicationd3eb5da0-42d2-408b-af65-664563a18f5f
relation.isAuthorOfPublication.latestForDiscoveryd3eb5da0-42d2-408b-af65-664563a18f5f

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