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Communication design and municipal markets recognition in the Mediterranean context

dc.contributor.authorSantos, Alexandra Cristina Inacio dos
dc.contributor.authorLessa, Joana
dc.date.accessioned2018-12-07T14:53:24Z
dc.date.available2018-12-07T14:53:24Z
dc.date.issued2017-09
dc.description.abstractThe communication design project Consumir Local explores the articulation between Silves Municipal Market and local community, seeking to value locally produced agro-food products. Communication design principles apply to culture and society, using cooperative design strategies and social innovation. In the scope of Cooperative Design, it uses Ideo's HCD toolkit to listen to the problems of the community through interviews, aiming at the subsequent design of a solution that responds to the problem, dignifying space and people. The valuation of the cultural heritage of the Municipal Markets and of local production and consumption allow the tourist to get involved in the local experience and to develop an active contact with the local gastronomy and practices. This offer fits into the sustainable tourism model because it values the cultural identity of the community and the ecosystem in which it is integrated.
dc.description.versioninfo:eu-repo/semantics/publishedVersion
dc.identifier.doi10.18226/21789061.v9i3p488
dc.identifier.issn2178-9061
dc.identifier.urihttp://hdl.handle.net/10400.1/11498
dc.language.isopor
dc.peerreviewedyes
dc.publisherUniv Caxias Sul, Programa Pos-Graduacao & Turismo
dc.rights.urihttp://creativecommons.org/licenses/by/4.0/
dc.subjectTurismo
dc.subjectDesign de Comunicação
dc.subjectMercados municipais
dc.subjectMercado municipal de Silves
dc.subjectSilves
dc.subjectDieta mediterrânica
dc.titleCommunication design and municipal markets recognition in the Mediterranean context
dc.typejournal article
dspace.entity.typePublication
oaire.citation.endPage504
oaire.citation.issue3
oaire.citation.startPage488
oaire.citation.titleRosa dos Ventos-Turismo e Hospitalidade
oaire.citation.volume9
person.familyNameLessa
person.givenNameJoana
person.identifier.ciencia-idF71D-5724-0231
person.identifier.orcid0000-0001-7824-8776
rcaap.rightsopenAccess
rcaap.typearticle
relation.isAuthorOfPublication95a56933-4ea8-4593-a451-cd9c49ac4336
relation.isAuthorOfPublication.latestForDiscovery95a56933-4ea8-4593-a451-cd9c49ac4336

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