Browsing by Author "Woosnam, Kyle Maurice"
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- Determinants of generation Z pro-environmental travel behaviour: the moderating role of green consumption valuesPublication . Ribeiro, Manuel Alector; Seyfi, Siamak; Elhoushy, Sayed; Woosnam, Kyle Maurice; Patwardhan, VidyaGeneration Z (Gen Z) is widely considered the most eco-conscious generation. Nonetheless, there is a dearth of empirical research on this generation's pro-environmental travel behaviour. To address this gap, the present research aims to investigate the interplay of values (egoistic, biospheric, altruistic) and ascribed responsibility in driving the pro-environmental travel behaviour of Gen Z through the moderating role of green consumption values. Data were collected from 362 British Gen Z tourists using a structured questionnaire and analysed using SmartPLS. Results revealed that values and ascribed responsibility significantly influence environmental concern, which, in turn, affects attitudes, willingness to sacrifice, and pro-environmental travel behaviour. Furthermore, positive attitudes and willingness to sacrifice significantly affect pro-environmental travel behaviour. In addition, green consumption values moderate the relationship between attitude and willingness to sacrifice concerning pro-environmental travel behaviour. Applying a generational approach, this study enriches the theoretical understanding of tourists' pro-environmental behaviour and highlights effective ways to promote sustainable behaviour among younger travellers.
- Determinants of visitors’ loyalty to religious sacred event places: a multigroup measurement invariance modelPublication . Kamath, Vasanth; Ribeiro, Manuel Alector; Woosnam, Kyle Maurice; Mallya, Jyothi; Kamath, GiridharPlaces hosting religious sacred events provide opportunities for visitors to find spiritual growth and also afford glimpses into the local culture, community, and hosting religious group. This study looks at tourists’ intended behavioral loyalty to a religious sacred event place as determined through motivations, shared beliefs, and emotional solidarity with other visitors, and memorable religious experiences. Data were collected from 985 visitors (556 domestic and 429 international) during the 2019 Kumbh Mela, held in Prayagraj, India. Contrary to previous studies, results indicated that emotional solidarity did not significantly influence attendees’ intended behavioral loyalty (among domestic visitors). Furthermore, in employing an invariance structural test for paths mentioned in the model, results revealed that the effects of shared beliefs, motivations, emotional solidarity, and memorable religious experiences differed among domestic and international visitors. Study implications and limitations are provided at the close of the paper, giving way to future research opportunities.
- Factors predicting individuals’ behavioural intentions for choosing cultural tourism: a structural modelPublication . Platania, Silvia; Woosnam, Kyle Maurice; Ribeiro, Manuel AlectorDrawing from the theory of self-regulation and a model of goal-directed behaviour, this study examines the determinants (i.e., attitudes, subjective norms, perceived behavioural control, desire, negative WOM coping strategies, and avoidance coping strategies) of visitors’ intentions to engage in cultural tourism within Sicily. Based on a sample of 469 visitors, the results revealed that 12 of the 14 proposed hypothesised direct effects were significant in explaining behavioural intentions to choose a cultural holiday. As for indirect effects, negative WOM coping strategies served as a more salient mediator in the model, as opposed to avoidance coping strategies.
- Future travel intentions in light of risk and uncertainty: An extended theory of planned behaviorPublication . Erul, Emrullah; Woosnam, Kyle Maurice; Salazar, John; Uslu, Abdullah; Santos, José António C.; Sthapit, EroseCOVID-19 has affected travel and will undoubtedly impact how people view travel and future intentions to travel as we adjust to life moving forward. Understanding how people arrive at these travel intentions will be paramount for managers and planners in determining how best to reactively and proactively plan for tourism, especially considering perceived risk and uncertainty related to COVID-19. By extending the theory of planned behavior, this study aims to examine the relationship between perceived risk, perceived uncertainty, subjective norms, attitudes about future travel, and perceived behavioral control in explaining individuals’ intentions to travel in the near future. This study employed a quantitative research method, and data were gathered using an online questionnaire distributed through Qualtrics from a sample of 541 potential travelers (representing residents of 46 US states) from 23 June 2020 to 1 July 2020. Of the eight hypotheses tested, four were supported. Surprisingly, neither perceived risk nor uncertainty were significant within the model. Subjective norms significantly predicted both attitudes about traveling and perceived behavioral control. Subjective norms and perceived behavioral control, in turn, explained a moderate degree of variation in individuals’ intentions to travel. Study implications, limitations, and future research suggestions are offered. One of the main managerial implications includes the need for destinations to be proactive and focus on intentional planning for sustainable tourism.
- Intention to engage in ecotourism development: validation and extension of the resident empowerment through tourism scale (Version 2.1)Publication . Castillo-Vizuete, Danny; Gavilanes-Montoya, Alex; Woosnam, Kyle Maurice; Ribeiro, Manuel Alector; Chávez-Velásquez, Carlos; Sarmiento, Fausto O.; Hollas, Chadley R.This work, based on the conceptual work by Scheyvens and van der Watt [Scheyvens, R., & van der Watt, H. (2021). Tourism, empowerment and sustainable development: A new framework for analysis. Sustainability, 13(22), 12606. https://doi.org/10.3390/su132212606], amends the original Resident Empowerment through Tourism Scale (RETS) by including three new dimensions: economic empowerment, cultural empowerment, and environmental empowerment. In so doing, the modified scale is applied in a region of Ecuador not known for its ecotourism opportunities, to determine how residents' (n = 500) perceived empowerment factors into their intent to engage in ecotourism endeavours through a modified theory of planned behaviour model. Psychometric properties of the 13-item modified RETS were strong. Six of the nine proposed hypotheses were supported via structural equation modelling using IBM Amos 28.0. The first-order model (of perceived empowerment) accounted for 33% of the variance in attitudes about engaging in ecotourism and 82% of the variance in behavioural intentions to engage in ecotourism. A second-order model increased variance explained in attitudes to 70% and in behavioural intentions to 89%.
- Methodological and theoretical advancements in social impacts of tourism researchPublication . Woosnam, Kyle Maurice; Ribeiro, Manuel AlectorThis lead article introduces the double special issue dedicated to methodological and theoretical advancements in social impacts of tourism research. We begin by providing an overview of five key developmental stages of research within this area: Definitions, typologies, and conceptual model development; the advent of case study-based, atheoretical empirical inquiry; scale design, development, and testing; further scale development/refinement and theoretical application; and theoretical model development and testing. Brief evolutionary histories of the methodological and theoretical advancements of research dedicated to social impacts of tourism are then discussed. This includes a review of the most pertinent predictor variables (along with a visual display of each and key studies) in explaining residents’ perceptions of social impacts of tourism and a thorough review of most frequently used theoretical frameworks. Following this, brief synopses of the articles are provided along with key themes (e.g. resident-tourist relationships, social impacts and residents’ attitudes, residents’ empowerment, overtourism, and methodologies) and salient points of each work. In closing, we suggest numerous lines of inquiry that will continue to advance research into social impacts of tourism. Though these studies were undertaken prior to the COVID-19 outbreak, we emphasize that future work should be designed with the pandemic in mind.
- Navigating the new normal: the role of residents’ involvement and support in sustainable tourism recoveryPublication . Erul, Emrullah; Uslu, Abdullah; Woosnam, Kyle Maurice; Santos, José António C.; Aleshinloye, Kayode D.; Ribeiro, Manuel AlectorThis study seeks to provide a nuanced understanding of how residents' views on tourism impacts and their awareness of the pandemic's effects shape their attitudes and, consequently, influence their involvement and support for tourism by integrating emotional solidarity, the knowledge-attitude-practices theory, and social exchange theory. Furthermore, the study explores potential moderating factors such as gender and professional ties to tourism. Data were gathered from 545 residents of Manavgat, Turkey, following a cluster sampling scheme, confirming all ten hypotheses. The results reveal that residents' knowledge and perceived positive impacts of tourism significantly forecast attitudes toward tourism and tourists, which explains their involvement and support. The results also demonstrate that residents with strong ties to tourism were more positive and involved than those with limited links to tourism. The complementary merger of theoretical frameworks enriches our understanding of residents' support and involvement in tourism, shedding light on the intricacies of these relationships.
- Residents’ behavioral support for tourism in a burgeoning rural destinationPublication . Woosnam, Kyle Maurice; Joo, Dongoh; Gaither, Cassandra Johnson; Ribeiro, Manuel Alector; Sánchez, José J.; Brooks, Robert; Lee, Do-KyoungThis study aimed to test a model derived from the social exchange theory and the theory of planned behavior in determining the role that antecedents play in explaining residents' behavioral support for tourism in a rapidly developing destination. Data were collected from 511 residents of McCurtain County in Oklahoma, USA, using onsite interception and online sampling strategies. Based on a two-step structural equation modeling analysis, eight out of the 10 proposed hypotheses were supported. Of the four potential predictors of residents' attitudinal support for tourism, perceived benefits, perceived costs, and trust in local government were significant, explaining 63% of the variance in the construct. Attitudinal support, subjective norms, and perceived behavioral control then significantly explained 84% of the variance in behavioral intentions to support tourism. These intentions, in turn, significantly explained 44% of the variance in behavioral support for tourism. Implications, limitations, and future research suggestions are discussed at the close of the article. Management Implications: Residents' support for tourism within McCurtain County in Oklahoma, USA, is not very strong mostly because residents do not feel that they can trust the government in making decisions regarding tourism and that they have limited power to contribute to tourism planning and management. To address the lack of trust in government, efforts should be made to increase transparency in tourism decision-making. This could occur through the greater inclusion of residents in planning sessions and sharing reports with the public (e. g., sharing minutes and reports via websites, radios, newspapers, etc.). The government should find ways to include more residents in tourism-related decision-making that will affect not only tourism businesses but also the community as a whole. This could look like a regular assessment of residents' perspectives through conducting surveys, holding focus group interviews, or hosting town hall meetings.
- Residents’ pro-tourism behaviour in a time of COVID-19Publication . Woosnam, Kyle Maurice; Russell, Zachary; Ribeiro, Manuel Alector; Denley, Tara J.; Rojas, Camila; Hadjidakis, Erin; Barr, Joseph; Mower, JacksonGiven the expediency with which some U.S. governors have reopened their states to tourists, this research focuses on residents' responses to pro-tourism behaviour within the State of Georgia-one such state where contentious perspectives have been voiced. This work tests a social exchange model which includes four potential predictors of residents' pro-tourism behaviour. Eight of the 11 proposed model hypotheses were supported. Though perceived risk of COVID-19 was not a significant predictor, perceived positive and negative tourism impacts were the strongest. Local and state destination marketing organizations will be best served in applying our findings in efforts to continually monitor residents' perspectives as more individuals receive the COVID-19 vaccination.