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- Erasmus students’ holistic learning experiences. The case of high education institutions at the Iberian peninsulaPublication . Biernacik, Anna; Mendes, Júlio; Matos, NélsonNowadays studying abroad is a popular act among the students and universities all over the world. To promote this kind of education programmes, the EU created the Erasmus+. The students travel to other places to gain international education and to experience different opportunities. In the highly competitive market of the higher education, the Universities’ image and brand play their role, but the most crucial element is the students’ experience which will result in their satisfaction or dissatisfaction. Previous studies, have already addressed this topic of experience and exchange learning programmes, however no attempt thoroughly investigated its influence in the case of students studying in Peninsula Iberia. Therefore, this study’s aim is to assess the Erasmus students’ holistic learning experiences at the high institutions of the Iberian Peninsula. Relying on Pine & Gilmore’s (1998) conceptualization of the experience and Oh et al. (2007) operational scale, students’ experiences were measured about the most relevant realms of the experience. The study also sought to verify the impact of the Erasmus experience on the students’ academic career and personal development. This research was conducted with a considerable number of participants (219 students) that have studied under the Erasmus+ programme at a foreign country, i.e. Portugal and Spain. The responders (a convenience sample) were required to respond to an online structured survey. Data analysis was conducted using SPSSv22 software. Frequencies, descriptive statistics and T-tests were used to analyse the data. The main findings indicate that Erasmus students had more entertaining and educational experiences and that the experience was more relevant to personal development than to academic curriculum. The students rated positively the Erasmus experience and were willing to repeat it or recommend it.