Cosmopolitan women: writing the female self on the european cultural and geographical north-south axis

mattos-parreira, merja

http://hdl.handle.net/10400.1/2877

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Authors

mattos-parreira, merja

Abstract(s)

This paper sets out to compare the women's self image presented on the covers and in the contents pages of the "global" magazine Cosmopolitan in Portuguese/Spanish ("Catholic" south) and English/Finnish/Swedish ("Protestant" north). The keyword concept of my approach is textual identity construction through a transdisciplinary approach - i.e. cultura, society and language; this means that I examine the theme of identity construction by combining several disciplinary orientations and establishing relationships between them.