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Investigation of luxury values in shopping tourism using a fuzzy-set approach

dc.contributor.authorCorreia, Antónia
dc.contributor.authorKozak, Metin
dc.contributor.authorKim, Seongseop (Sam)
dc.date.accessioned2020-07-24T10:53:35Z
dc.date.available2020-07-24T10:53:35Z
dc.date.issued2019-01
dc.description.abstractThis exploratory study, based on 316 questionnaires completed by mainland Chinese tourists in Hong Kong, investigates whether certain conditions are sufficient to motivate tourists' decisions to buy luxury products. The results of fuzzy-set qualitative comparative analysis reveal that a combination of four conditions (emotional attachment, fashion leadership, prestige sensitivity, and social value) is sufficient to influence tourists to shop for luxury brands. It must be pointed out, however, that the four conditions are unnecessary in some social and shopping contexts, and thus the findings do not reject the possibility that alternative conditions may also influence luxury shopping decisions. This study using fuzzy-set theory demonstrates that tourists who score highly in all four conditions constitute an almost perfect subcategory of luxury shoppers. Therefore, it is recommended that other scholars examine the conditions that are sufficient to influence tourists rather than concentrating on other factors.
dc.identifier.doi10.1177/0047287517741005
dc.identifier.issn0047-2875
dc.identifier.issn1552-6763
dc.identifier.urihttp://hdl.handle.net/10400.1/14510
dc.language.isoeng
dc.peerreviewedyes
dc.publisherSage Publications Inc
dc.subjectConsumer perceived value
dc.subjectFashion brands
dc.subjectPurchase intention
dc.subjectChinese tourists
dc.subjectConsumption
dc.subjectBehavior
dc.subjectPerceptions
dc.subjectWestern
dc.subjectMass
dc.subjectExperiences
dc.titleInvestigation of luxury values in shopping tourism using a fuzzy-set approach
dc.typejournal article
dspace.entity.typePublication
oaire.citation.endPage91
oaire.citation.issue1
oaire.citation.startPage77
oaire.citation.titleJournal of Travel Research
oaire.citation.volume58
person.familyNameCorreia
person.givenNameAntónia
person.identifierR-000-K54
person.identifier.ciencia-id831F-FFD0-7A78
person.identifier.orcid0000-0002-6707-8289
person.identifier.scopus-author-id12140006700
rcaap.rightsopenAccess
rcaap.typearticle
relation.isAuthorOfPublicationd3eb5da0-42d2-408b-af65-664563a18f5f
relation.isAuthorOfPublication.latestForDiscoveryd3eb5da0-42d2-408b-af65-664563a18f5f

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