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Publication
A igualdade de género no desporto em curadoria ativista: o projeto de média-arte digital paralelo 3
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Advisor(s)
Abstract(s)
Esta tese é motivada pelas desigualdades de género no desporto e pela necessidade de investigar como a curadoria e o uso de média arte e ativismo digitais em museus podem fomentar a reflexão sobre questões sociais. Explora a inclusão de narrativas transmédia e arte digital na curadoria de exposições, centrando-se numa mostra sobre igualdade de género no desporto, com o intuito de promover a sensibilização e incentivar mudanças sociais. A análise enfatiza o papel da curadoria ativista na comunicação de perspetivas sobre questões sociais, utilizando elementos textuais, visuais e tecnológicos para criar experiências interativas e educativas. A investigação revisita a literatura sobre o papel dos museus na comunicação, a interseção entre igualdade de género e mediartivismo (arte e ativismo através dos média), e o potencial das tecnologias digitais para criar narrativas que promovam consciencialização e mudança. Propõe-se um modelo para curadoria de exposições em contextos museológicos desportivos, do Curador-Artista-Ativista (CAA), integrando Média-Arte Digital (MAD). Adota-se uma abordagem metodológica qualitativa construtivista para explorar perspetivas participativas na MAD baseada na curadoria, na arte e na colaboração. A exposição «MULHERES NO DESPORTO - Pioneirismo, Desafios, Inspiração, Igualdade», apresentada no Museu Nacional do Desporto, serve como estudo de caso para o projeto Paralelo 3 – Artivismo ao Cubo, revelando como a fusão entre ficção e realidade na narrativa expositiva pode proporcionar maior envolvência dos visitantes e compreensão contextualizada sobre o tema. Um Diário Digital de Bordo documentou o desenvolvimento, complementado por inquéritos e observação das interações dos visitantes. Mostrando conquistas, desafios e desigualdades enfrentadas pelas mulheres, a investigação e a exposição oferecerão uma visão multifacetada sobre a necessidade da igualdade de género no desporto. Demonstra a colaboração entre curadoria, tecnologia e expressão artística, ao destacar a importância da criatividade na promoção do diálogo e consciencialização para esta questão social fundamental.
The motivation for this thesis arises from gender inequalities in sports and the need for research in this area, aiming to understand the processes of curating and including media art and digital activism in museum spaces to encourage reflection on social issues. It examines the integration of transmedia storytelling and digital art in exhibition curation, specifically in a gender equality in sports exhibition, exploring how this innovative approach fosters reflection, awareness, and social change. The analysis highlights the role of activist curatorship in communicating social and political issues, using textual, visual, and technological elements to create interactive and educational experiences. A literature review explores museums as communication mediums, the intersection of gender equality and mediartivism (art and activism through media), and the potential of digital technologies in narrative exhibitions, investigating how curatorship can promote awareness and social change. A framework is provided for curating a gender equality in sports exhibition in museum contexts, incorporating Digital Media Art (DMA). A qualitative constructivist approach is adopted to explore participatory perspectives in DMA, based on curatorship, art, practice, and artistic collaboration. The exhibition «WOMEN IN SPORT – Pioneering, Challenges, Inspiration, Equality», developed at the National Sport Museum, serves as a case study for the Parallel 3 – Cubed Artivism project, demonstrating how the fusion of fiction and reality in exhibition narratives enhances visitor engagement and contextualized understanding. A Digital Logbook documented its creation process, complemented by a survey and observations of visitor interactions with the exhibition and its media art elements. By highlighting achievements, challenges, and inequalities faced by women, the exhibition—and this research—offers a multifaceted perspective on gender equality in sports, illustrating how curatorship, technology, and artistic expression can drive dialogue and awareness on this crucial issue.
The motivation for this thesis arises from gender inequalities in sports and the need for research in this area, aiming to understand the processes of curating and including media art and digital activism in museum spaces to encourage reflection on social issues. It examines the integration of transmedia storytelling and digital art in exhibition curation, specifically in a gender equality in sports exhibition, exploring how this innovative approach fosters reflection, awareness, and social change. The analysis highlights the role of activist curatorship in communicating social and political issues, using textual, visual, and technological elements to create interactive and educational experiences. A literature review explores museums as communication mediums, the intersection of gender equality and mediartivism (art and activism through media), and the potential of digital technologies in narrative exhibitions, investigating how curatorship can promote awareness and social change. A framework is provided for curating a gender equality in sports exhibition in museum contexts, incorporating Digital Media Art (DMA). A qualitative constructivist approach is adopted to explore participatory perspectives in DMA, based on curatorship, art, practice, and artistic collaboration. The exhibition «WOMEN IN SPORT – Pioneering, Challenges, Inspiration, Equality», developed at the National Sport Museum, serves as a case study for the Parallel 3 – Cubed Artivism project, demonstrating how the fusion of fiction and reality in exhibition narratives enhances visitor engagement and contextualized understanding. A Digital Logbook documented its creation process, complemented by a survey and observations of visitor interactions with the exhibition and its media art elements. By highlighting achievements, challenges, and inequalities faced by women, the exhibition—and this research—offers a multifaceted perspective on gender equality in sports, illustrating how curatorship, technology, and artistic expression can drive dialogue and awareness on this crucial issue.
Description
Keywords
Média Arte Digital Curadoria Ativista Transmédia Igualdade de Género