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Browsing FEC1-Teses by Author "Ademuyiwa, Abiola Sodeeq"
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- Innovation in tourism: the importance of collaborative networks for innovation in tourism-related sectorsPublication . Ademuyiwa, Abiola Sodeeq; Cesário, Marisa; Agapito, Dora Lúcia MiguelThis study examines how tourism firms in Portugal innovate, with a specific focus on product and process innovation, collaboration, and barriers that prevents them from collaborating for innovation activities. The research is based on a subsample of 505 tourism-related companies. The main findings of the research shows that tourism firms in Portugal focus more on process innovation than product innovation. In addition to that, our findings also revealed that innovation activities in Portugal is mostly firm-based and not cooperation based. The methodological approach of this research involves quantitative analysis of firm-level data from the Community Innovation Survey (CIS) 2020. Descriptive statistics and chi-square tests were employed to examine the relationships between cooperation for innovation activities and process/product innovation. The study also discusses the theoretical implications and how these findings can help improve theories about innovation and collaboration, especially in the tourism industry in Portugal. Recommendations made for policymakers and stakeholders include, but not limited to initiating all forms of incentive to encourage and motivate firms to invest in research and development, making it flexible to get access to funding, and encouraging partnerships between firms and academia. Firms should also develop their own innovation strategies and create a culture that supports innovation.