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A benchmarking study on organizational creativity practices in high technology industries

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The aim of this chapter is to provide a benchmarking list of initiatives that deal with the development of corporate or organizational creativity and innovation in the emerging sectors of bio-technology, nano-technologies, information and communication technologies, and eco-innovation, together with companies of other sectors, perceived as good examples of organizational innovation. Twenty two interviews were conducted with top management in these organizations. The interviews were made by telephone addressing specific strategies in three domains: creative management, creative people management, and creativity management. Results indicate that high technology organization, dependent upon financial support, do not seem to concentrate on corporate innovation, and do not have alternatives to budget reductions made in R&D, due to the present financial crisis, in order to innovate. The remaining companies provided several suggestions as to the way corporate innovation systems can be built and sustained within the framework of the future European innovation policies, devoted to workforce development, the service sector and the SMEs.

Descrição

Palavras-chave

Inovação organizacional Criatividade organizacional Inovação

Contexto Educativo

Citação

Sousa, Fernando Cardoso; Monteiro, Ileana Pardal. A Benchmarking Study on Organizational Creativity Practices in High Technology Industries, In Technology for Creativity and Innovation: Tools, Techniques and Applications, 1-25, ISBN: 13: 978160960. Porto: IGI Global, 2011.

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