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Publication
Influência dos indicadores de avaliação de desempenho na atividade dos centros comerciais
| Name: | Description: | Size: | Format: | |
|---|---|---|---|---|
| 2.39 MB | Adobe PDF |
Advisor(s)
Abstract(s)
Como outras organizações, os centros comerciais implementam sistemas integrados de
gestão com o objetivo de responder melhor às exigências do ambiente externo, mas
também com o intuito de melhorar os processos internos e maximizar recursos.
Seja para aferir do dese
mpenho dos sistemas de gestão ou dos centros comerciais
enquanto organizações no seu todo, terão de existir indicadores de avaliação de
desempenho que apurem os resultados das ações e atividades realizadas para se atingir os
objetivos propostos Santos, 2005
Com a aplicação da Análise Fatorial Múltipla
(Escofier e Pagès, aos resultados dos
indicadores de avaliação e desempenho dos sistemas integrados de gestão de seis centros
comerciais, geridos por uma mesma entidade gestora, procurou se compreender as
relações que e sses indicadores têm com os centros comerciais, caracterizá las e daí retirar
informações úteis para a gestão.
Os resultados obtidos permitiram perceber a existência de realidades distintas entre
centros comerciais, formando se grupos comportamentais, mas também entre os
departamentos de gestão a que estão associados os indicadores de avaliação de
desempenho.
Em função da influência dos indicadores de avaliação de desempenho, foi possível
desenvolver orientações de melhoria para a gestão dos diferentes grupos de centros
comerciais, ajustadas aos diferentes departamentos.
Like other organizations, shopping centers implement integrated management systems in order to better respond to the demands of the external environment, but also in orde r to improve internal processes and maximize resources. Whether to measure the perform ance of management systems or shopping centers as organizations as a whole, there will have to be performance evaluation indicators that assess the results of actions and activities carried out to achieve the proposed objectives Santos, 2005 With the application of Multiple Factor Analysis (Escofier and Pagès, to t he results of the evaluation and performance indi cators of the integrated management systems of six shopping centers, managed by the same management entity, we sought to understand the relationships that these indicators have with the shopping centers, to characterize them and from there extract useful i nformation for management. The results obtained allowed us to perceive the existence of different realities between shopping centers, forming behavioral groups, but also between the management departments to which the performance evaluation indicators are associated. Due to the influence of the performance evaluation indicators, it was possible to develop improve d guidelines for the management of the different groups of shopping centers, adjusted to the different departments.
Like other organizations, shopping centers implement integrated management systems in order to better respond to the demands of the external environment, but also in orde r to improve internal processes and maximize resources. Whether to measure the perform ance of management systems or shopping centers as organizations as a whole, there will have to be performance evaluation indicators that assess the results of actions and activities carried out to achieve the proposed objectives Santos, 2005 With the application of Multiple Factor Analysis (Escofier and Pagès, to t he results of the evaluation and performance indi cators of the integrated management systems of six shopping centers, managed by the same management entity, we sought to understand the relationships that these indicators have with the shopping centers, to characterize them and from there extract useful i nformation for management. The results obtained allowed us to perceive the existence of different realities between shopping centers, forming behavioral groups, but also between the management departments to which the performance evaluation indicators are associated. Due to the influence of the performance evaluation indicators, it was possible to develop improve d guidelines for the management of the different groups of shopping centers, adjusted to the different departments.
Description
Keywords
Centro comercial Sistemas de avaliação de desempenho Indicadores de avaliação de desempenho KPI Estratégia Fatores críticos de sucesso.