Publicação
Marketing and innovations in chemical industry
| datacite.subject.fos | Ciências Sociais::Economia e Gestão | pt_PT |
| dc.contributor.advisor | Mendes, Júlio | |
| dc.contributor.author | Palina, Shauchuk | |
| dc.date.accessioned | 2018-04-18T16:38:29Z | |
| dc.date.available | 2018-04-18T16:38:29Z | |
| dc.date.issued | 2012 | |
| dc.date.submitted | 2012 | |
| dc.description | Dissertação de Mestrado, Marketing, Faculdade de Economia, Universidade do Algarve, 2012 | |
| dc.description.abstract | Marketing is the activity, set of institutions and processes for creating, communicating, delivering and exchanging offerings that have value for customers, clients, partners and society at large. The market analysis is indispensable tool for marketing, since it studies the attractiveness and the dynamics of a certain market or industry. | pt_PT |
| dc.identifier.uri | http://hdl.handle.net/10400.1/10632 | |
| dc.language.iso | eng | pt_PT |
| dc.subject | Marketing | pt_PT |
| dc.subject | Análise de mercado | pt_PT |
| dc.subject | indústria química | pt_PT |
| dc.subject | Inovação | pt_PT |
| dc.title | Marketing and innovations in chemical industry | pt_PT |
| dc.type | master thesis | |
| dspace.entity.type | Publication | |
| rcaap.rights | restrictedAccess | pt_PT |
| rcaap.type | masterThesis | pt_PT |
| thesis.degree.discipline | Marketing | |
| thesis.degree.grantor | Universidade do Algarve. Faculdade de Economia | |
| thesis.degree.level | Mestre | |
| thesis.degree.name | Mestrado em Marketing | pt_PT |
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